popularizing creatives.

We strengthen your brand by developing its building blocks—who you are, who you’d like to become, and how to get there; what you do and do best; who will care and why—and then, from there, translate your vision into compelling soundbytes, programs, promotions, and experiences that resonate with audiences and customers.
Through a combination of: Market research. Key stakeholder interviews. Communications audit. Competitive marketplace analysis. Articulating vision and positioning. Building internal buy-in. Identity and communications design. Identifying target audiences. Marketing plan. Accessing new technologies. Building community. Inventive programming.
Art museums and galleries. Dance companies. Festivals. Symphonies. Performing arts presenters. Artists. Architecture firms. Media startups. Designers. Musicians. Fashion companies. Even innovators in the Slow Food movement. In the last decade, the founders of theARTcorps have amassed experience working with:
  • 651 ARTS
  • AIGA
  • American Ballet Theatre
  • C24 Gallery
  • Center Theatre Group
  • Chicago Botanic Garden
  • Contemporary Jewish Museum
  • Dance at the Music Center
  • DUMBO Arts Festival
  • Flyer
  • Greene Hill Food Co-op
  • Hillwood Estate, Museum & Gardens
  • Hirshhorn Museum and Sculpture Garden
  • The Joyce Theater
  • Los Angeles Philharmonic
  • METStrategies
  • Milk Studios
  • National Gallery of Art
  • New Center for Arts and Culture
  • New York City Ballet
  • New-York Historical Society
  • NYC Honey Week
  • Orange County Performing Arts Center
  • Orchestra of St. Luke's
  • Ordway Center for the Performing Arts
  • Philadelphia Museum of Art
  • Philharmonia Baroque Orchestra
  • Savion Glover
  • Virginia Museum of Fine Arts
  • Wellesley College
After Hours event, one idea within marketing plan written for Hirshhorn Museum and Sculpture Garden (photo by the Hirshhorn)
Rennie Harris PUREMOVEMENT fuses hip-hop and Shakespeare during Rome & Jewels (photo by RHPM)